25 Days of Top-Selling Brands: The Simple Folk

As we countdown our top-selling brands of 2023, we want to take a moment to reflect on what makes each brand loved in our community. Today, we celebrate The Simple Folk. The Simple Folk is a sustainable, organic children’s clothing brand developed by two moms who wanted to raise their children in clothes that used non-toxic dyes and organic fabrics. Their collection features elegantly muted color palettes and earthy tie-dies in minimalist designs. Each piece is created with comfort and ease as the main focus, including super soft sweaters, onesies, jumpsuits & rompers, bloomers, pants, dresses, skirts, tops, and pajamas. They also carry swimsuits, jackets, and shoes! Available in sizes for babies, toddlers, big kids, and moms, this super-cozy sustainable brand is an instant family favorite.


*Lila and Iris

*San Antonio Kids

Directly from our community:

“One of our favorite brands ~ Love their style, neutral colors, and amazing organic quality.”  – Karina P Broshchan

Organic cotton knits, vintage corduroy, and earthy neutral tones…What’s not to love?!” – Minneapolis Kids


Sizing Notes:

The Simple Folk sizing tends to run roomy and large, with lots of boxy and oversized fits. We have included The Simple Folk size charts for reference. 

The Simple Folk Baby and Kid Size Chart

The Simple Folk Women’s Size Chart


Shop The Simple Folk on Kidizen and discover why this is a top-selling brand!

About The Author

Randi Pivec

Randi Pivec a.k.a. Violet’s Closet, is a kids clothes shopaholic and photo-obsessed mama of two who is just trying to figure this parenting thing out. She loves to answer any and all questions about Kidizen in the app and the Hello Kidizen Facebook group. When she isn’t helping other moms navigate buying and selling, she’s curating collections and brainstorming new style features.